Super Bowl Commercials: Best and Worst

BEST



This Dorito's ad was just plain funny, and it was a consumer generated ad which is pretty awesome that an ad for a spot as expensive as teh Super bowl was consumer generated.




I also really liked the google paris ad, becuase it was not you standard superbowl commercial, furthermore it had been online for while before. A factor in the ads I choose is what differentiates them form past years becuase over the ads for 2010 were pretty weak.



Finally I enjoyed the Slug Bug commercial, becuase it was entertaining and funny as a super bowl commercial should be. More importantly I related to it, the puch buggy game is a childhood favorite of just about everyone, and for what ever reason I seemed to have forgotten about it. The combination fo humor and personal connection made this ad for me.

WORST



Yet another terrible go Daddy Commercial that makes everyone cringe in there seats or make an excuse to go get more chips, they probobly could have dropped the opening scene of just about any porn in this and it would have been just as good.



I like Charles Barkely as a Rockets fan, but he is such a terrible actor, combine that with an embarassingly weak concept and lousy humor and you have a spot worthy of one of the three worst commercials.



From first to last doritos covered all of its bases this superbowl, with this casket themed consumer generated ad, I jsut didn't find it that amusing, plus it is done in poor taste, church funeral, casket, doritos, do not equal a good commercial in my book.



I completly forgot about this commercial staring Tim Tebow, I am not a fan.

The agency that did the best I would say is the consumer/ in house agencies, sucha s google adn doritos, however if I had to pick one ts would be Deutsch for the slug bug ad.

I was most disapointed with DDB for the Bud ads this year once again, they were mediocre to say the least and might as well have been aired on Monday late night talk show.

Art in Advertising

This is a print ad for Ray-ban sunglasses, by Cutwater, it is Andy Worhol esque with the bright colors and artisitic composition. The ad is also for an iconic brand, and style, and is an intersting example of how advertising can both imitate art and be art at the same time.



This ad from Ogilvy & Mather Thailand, is a simple and more or less irrefutable example fo advertising as art. The combination of a painful, yet beatuiful photography, is not only effective advertising by making people aware of the issues currently facing today forests, but it a moving piece on its own being just as at home in an art gallery as on a billboard.



I love this ad for Sony Bravia by Fallon, even though it is controversial becuase they most likley stole the idea from a couple of up and comings. It is such a powerful example of advertising as art becuase even if it had absolutly nothing to with a product I would be just as moved. The moving combination of music, claymation on a huge scale in an unpredictable urban environment is very powerful, and visually stunning.



This ad for Coke by wieden & Kennedy Amsterdam is another ad that is powerful on its own, this ad masterfully used computer animation rather than clay to creat an alternate reality and story behind the product. Its extrmely imaginative and inspires childlike curiousity. It is also powerful becuase it is new and different and will undoubtly inspire other similar works.